Kelli’s promotion comes just in time for all the all the craziness of a new catalog (the biggest in PM history), not to mention the trade shows, the recent expansion of RSD hard parts and the acquisition of Xtreme Machine Wheels. “Be careful what you ask for,” she jokes. “Seriously, I love what I do and I am fortunate to work with an organization packed with people who do too!” In nearly two decades since starting as the receptionist with Performance Machine, Murrow has seen the highs… and the lows of the powersports industry.

“I have been fortunate enough to experience growth and the recession of our industry and I can tell you that it is true  — that which doesn’t break you really does make you stronger,’ says Kelli. “PM has worked diligently during the tough times and I am very, very lucky to have worked through the lows and happy to be in this position as we see growth once again.”

To get a copy of the 2012 Performance Machine catalog and to learn the latest of what is being rolled out, be sure to stop by Booth #401 during the V-Twin Expo in Cincinnati or Booth #1627 at the Dealernews International Powersports Dealer Expo in Indianapolis.

If you can’t wait until show time click on www.performancemachine.com, follow the blog at http://www.custommotorcyclepartsblog.com/ or like us on Facebook: http://www.facebook.com/PerformanceMachine

Santa leave you a little short this holiday season? Forget the 12 days of Christmas, the crew from Scorpion is really in a giving mood and will be giving gifts for the next 12 months! From now through December of 2012, a fan can potentially win a Scorpion helmet just by “Liking” them on Facebook.

Each monthly sweepstakes runs from the 15^th until the end of the month.  Absolutely no purchase is necessary, but you must also sign up for the latest news from The Nest by getting the Scorpion Newsletter. “The sweepstakes is aimed at those who have not ‘Liked’ us on Facebook yet, or signed up for our newsletter,” explains Scorpion’s creative mastermind, Scott Wilkinson.  “If you ‘Like’ Scorpion, you will really like a chance to win a free lid!”

So what’s the catch? “Nothing really, we just want to engage the Scorpion supporters on the social media side.” Click here to enter and follow the instructions on Scorpion’s Facebook page:

http://www.facebook.com/pages/SCORPION-USA/47655653978?sk=app_121121694568521

MSRP for the monthly helmet winner: FREE!

The MIC Tire Guide also helps riders better understand and utilize sidewall information, and includes color photos, technical diagrams and charts outlining speed and load ratings. Also included are tire-mounting suggestions, a primer detailing the differences between how motorcycle tires and car tires work, and tips for dealing with a tire failure. Finally, a Tire Replacement Log and a Load Limit Calculator are added for convenience.

“At the MIC, we believe that motorcyclists should have a thorough understanding of how their tires work,” said MIC President and CEO Tim Buche, “including how they differ from car tires, and how the available traction can change from moment to moment. This sort of awareness can prompt riders to be more diligent in inspecting and maintaining their tires, and also in replacing their tires at the right time. Overall, the MIC’s goal with this manual is to provide a guide that helps motorcyclists avoid premature tire wear, damage and ultimately, crashes.”

Individuals can download and print single copies of the MIC Tire Guide for free by visiting mic.org. Packs of 25 can be ordered for an introductory price of $19 plus tax and shipping. For larger quantities, contact MIC for special pricing. Additionally, the MIC is working with tire distributors and retailers on establishing further, more widespread distribution channels for the MIC Tire Guide.

The Motorcycle Industry Council exists to preserve, protect and promote motorcycling through government relations, communications and media relations, statistics and research, aftermarket programs, development of data communications standards, and activities surrounding technical and regulatory issues. As a not-for-profit, national industry association, the MIC seeks to support motorcyclists by representing manufacturers and distributors of motorcycles, scooters, motorcycle/ATV/ROV parts and accessories, and members of allied trades such as insurance, finance and investment companies, media companies and consultants.

The MIC is headquartered in Irvine, Calif., with a government relations office in metropolitan Washington, D.C. First called the MIC in 1970, the organization has been in operation since 1914. Visit the MIC at www.mic.org.

Following are a summary of the technologies incorporated into the new Commander II tire:

Silica Rain Technology (SRT) – Featured on MICHELIN Commander II radial tires, SRT integrates silica into the tire’s tread compound to improve grip in cooler temperatures and on wet pavement, without compromising tread life.  Michelin was a pioneer in introducing silica into passenger car tires and continues that trend in the motorcycle realm.

For the majority of Commander II tires, which are bias-ply, new tread compounds were developed to echo the characteristics of the SRT-infused radial, with emphasis on tire longevity and wet-weather handling.

New Tread Pattern design – Tread pattern on the MICHELIN^® Commander^® II tire was influenced by the style of cruiser motorcycles as well as the popular Pilot Road series of tires with a “flame effect” design.  Longitudinal grooves in the tread pattern evacuate water to enhance grip in wet conditions and the tread pattern has been optimized with computer design to maximize mileage.

Amplified Density Technology (ADT) – ADT is a rigid, high-density carcass architecture which allows for enhanced maneuverability and feedback to the rider, especially during cornering.

The difference between conventional 71-thread ply tires and the MICHELIN^® Commander^® II tire’s 90 thread ply illustrates the increased density of the new tire versus competitors:

Aramid fiber – All MICHELIN^® Commander^® II rear tires, except the narrowest sizes (80/90-21 and 100/90 B19) integrate Aramid fiber into their construction.  Aramid is applied to the crown ply of the tire to allow for low weight and increased casing rigidity while providing stability at high speeds** by resisting growth.

Square-bead sidewall – The unique sidewall of the new MICHELIN^® Commander^® II tire features square bead wires in the tire bead.  These wires improve bead strength and casing rigidity, which enhances handling.

Additionally, the square bead wires provide ease of installation by improving the primary air seal when mounting and inflating.

For specific photos of technology applications, please visit www.michelinmedia.com.

Dedicated to the improvement of sustainable mobility, Michelin designs, manufactures and sells tires for every type of vehicle, including airplanes, automobiles, bicycles, earthmovers, farm equipment, heavy-duty trucks and motorcycles. The company also publishes travel guides, hotel and restaurant guides, maps and road atlases. Headquartered in Greenville, S.C., Michelin North America (www.michelin-us.com) employs 21,400 and operates 18 major manufacturing plants in 16 locations.

LAS VEGAS, Nev.—The Throttle Nation staff takes pride in building and riding their own motorcycles. The latest example of that is the magazine’s BMW S1000RR project bike that will be in the Mickey Thompson display at this week’s SEMA show.

Built to meet the tech requirements of MIROCK’s Real Street class, the Throttle Nation S1000RR project bike is designed to both look good and go fast. Sales executive Stephen Jessie pilots the bike, and has high hopes for its success in the Real Street class.

“Thanks to the generous sponsors of this project, we’ve been able to build a really competitive bike,” Jessie says. “Our goal is to reach the 200 mile per hour mark in the quarter mile.”

While going fast is certainly a priority, so is using the project bike to educate readers with valuable tech tips and step-by-step instructions. Throttle Nation offers a wealth of technical know-how in each bi-monthly issue, with difficulty levels ranging from the beginner in his garage to the amateur customizer.

Modifications to the Throttle Nation BMW S1000RR project bike include a DaVinci Turbo System, Haltech engine upgrades, a Haltech/Racepak logger dash, and Hays Machine Works clutch upgrades. A set of Mickey Thompson/Avon tires get the power to the ground with help from Moto Heaven/Thrust sprockets. DME Racing’s billet aluminum swingarm and lowering links turn the S1000RR into a sleek drag bike, while the Penske PS7500DA drag shock offers fine-tuned suspension. Finally, custom paint, bodywork, and seat covers by Roaring Toyz give the project bike the perfect finishing touch.

“All of us at Throttle Nation are passionate about working on and riding motorcycles, and we want to use that passion to educate our readers,” notes publisher JP. “The modifications we made to the S1000RR will be seen in the magazine as tech articles, so our readers can achieve the same level of performance.”

SEMA attendees will be able to see the Throttle Nation MIROCK Real Street BMW S1000RR in person at the Mickey Thompson booth this week, November 1-4, at the Las Vegas Convention Center. It will also be featured in the pages of a future issue of Throttle Nation.

Learn more about Throttle Nation and keep up with the latest news in sportbike freestyle, racing and customizing at www.ThrottleNation.com.

THROTTLE NATION MIROCK REAL STREET BMW S1000RR SPECS HALTECH
Sport2000 Engine Management System
Custom Race Harness
High Power Ignition (HPI4)
Thermocouple Amplifier (TCA4)
Spec’d 1000cc Injectors
Fuel Pump

HALTECH/RACEPAK
Logger Dash

DAVINCI TURBO
BMW S1000RR Turbo System
S1000RR Custom Return System with Billet Fuel Rail

DME RACING
Billet Aluminum Swingarm
Lowering Links
Billet Oil Pan
Rear Braided Brake line

MOTO HEAVEN/THRUST
530 Front Sprocket
530 Rear Sprocket

MICKEY THOMPSON/AVON
Front Tire
190/50 Rear Tire

PENSKE
PS7500DA Drag Shock

ROARING TOYZ
Custom Paint and Body Work
Custom Seat Covers and Stitching

HAYS MACHINE WORKS
Billet Outer Basket
Clutch Mod
Heavy Duty Spring Kit

STOW, OH – Courtesy of Throttle Nation Magazine, make plans now to see their stunning custom Real Street BMW S1000RR drag bike. Built to meet specifications for the MIROCK Real Street competitive series, this stunning motorcycle features Mickey Thompson MCR² 190/50ZR17 (#3295) on the rear, and Avon Motorcycle 120/70R17 VP2 Sport (#4866117) performance tire on the front as well as contributions from seven other manufacturers.

“People will need to see this motorcycle to truly be able to appreciate how beautiful and how powerful it is,” said Ken Warner, VP Sales & Marketing, Mickey Thompson Performance Tires & Wheels. “We really appreciate the opportunity to work with the folks from Throttle Nation to feature this amazing custom motorcycle in our SEMA Show booth this year.”

The MIROCK Series is an all motorcycle drag racing series consisting of eight events in 2011 at Maryland International Raceway and Rockingham Dragway with eight competitive classes.  Each event features an average of about 450 competitive racers. Both tracks are IHRA national event facilities and have two of the fastest racing surfaces in the country. For more information, visit www.mirockracing.com.

For all the latest information on all the great things happening at the Mickey Thompson booth this year, visit www.mickeythompsontires.com/sema.

About Mickey Thompson Performance Tires & Wheels
Mickey Thompson Performance Tires & Wheels markets racing and high-performance tires and wheels for street, strip, truck, and off-road applications.
The company was founded in 1963 by racing legend Mickey Thompson and is headquartered in Stow, Ohio, USA.  For more information, visit mickeythompsontires.com.

For this project, Haltech USA provided and installed it’s top of the line universal ECU, the Platinum Sport 2000. The Platinum Sport 2000 incorporates full control over Fuel and Ignition, as well as advanced features such as high resolution datalogging, dual mapping, fully adjustable boost control, CAN data network expansion for additional inputs and outputs, as well as control over auxiliary functions such as cooling fans, fuel pumps, electric oil pumps, and any additional accessories. Haltech also incorporated a Racepak IQ3 Logger dash, with GPS and 3 Axis G-Meter. This Display communicates to the ECU via a high speed CAN network, and receives and logs all vital engine data. In addition to the ECU and dash, Haltech also employed it’s new High Power Ignition (HPI4) module to supply current to the BMW coils, as well as a 4 channel CAN based Thermocouple Amplifier (TCA4) to monitor critical exhaust gas temperature. All of these fully tunable Haltech devices were all carefully installed utilizing a custom one-off engine and chassis harness, fabricated in house at Haltech USA’s Lexington KY office.

Since 1986, Haltech Engine Management Systems has produced high quality, real time tune-able, and affordable Engine Management Systems for racers and enthusiasts. Manufactured in house at Haltech’s state of the art ISO 9001 production facility in Wetherhill Park NSW Australia, Haltech is proud to continue its 25 year legacy of providing Engine Management systems to its customers worldwide.

Throttle Nation BMW S1000RR; Haltech Products Installed:

Haltech Platinum Sport 2000 ECU

Haltech Custom Wiring Harness

Haltech/Racepak IQ3 Logger Dash

Haltech HPI4 15 Amp Ignition Module

Haltech TCA4 Exhaust Gas Temp. Module

Haltech Boost Control

Haltech Air Temp & Manifold Pressure Sensors

Haltech Oil Temp and Oil Pressure Sensors

The engine boasts 1441cc of power, and a power mode selector on the left grip lets riders choose their level of aggression. Take a look at the pictures of the new ZX-14R.

Visit Kawasaki.com for more info.

“Think of it as a ‘smart helmet’ when it comes to its ability to absorb impact,” explains Scorpion Sports Inc. Product Manager Michael MacGregor. “The shell is able to gradually crumple on impact, which allows it to absorb much of the energy generated by the shock, while still retaining the majority of its structural integrity.” Smart, indeed.

An added benefit of the TCT™ construction is lighter weight. The EXO-1100 weighs in around the same as helmets costing twice the price. “Our original EXO-1000 shell was based on a fiberglass and Kevlar® weave, which is great for protection purposes, but a little heavier than the upgraded fiberglass/Kevlar®/poly-resin blend of fibers found in the new EXO-1100,” says MacGregor. Poly-resin fiber is used extensively in the aerospace industry because of its combination of strength, lightweight, abrasion resistance and impact absorption properties.

Although the TCT™ technology may not be visible to the naked eye, fans of the brand will immediately recognize Scorpion’s SpeedShift® quick-change system, EverClear® no-fog shields and the exclusive SpeedView® integrated retractable sunvisor. The light-smoke SpeedView® internal visor eases eye strain in varying light conditions without the need to change shields or wear sunglasses. EverClear® coating ensures that the inner visor never fogs up, regardless of external riding conditions.

In addition to a full field of vision, the EXO-1100 also benefits from the AirFit® helmet inflation system found on the EXO-900, EXO-750, EXO-500 and VX-34 models. The AirFit® technology enables the rider to inflate the cheek pads providing a fine-tuned fit at the push of a button. Speaking of cheeks, the new lid gets the updated KwikWick®II moisture-wicking comfort liner and triple density cheek pads.

All this technology makes for a better fitting and lighter weight lid, without sacrificing protection since the EXO-1100 is ECE 22.05 certified and meets or exceeds DOT safety standards. Make the smart choice and check out the EXO-1100 for yourself!

MSRP for the EXO-1100: Starting at $289.95 for solids, $299.95 for most graphics.

Sizes: XS-2XL